Please copy this response poem and email it to philip.clarke@uk.tesco.com in reply to the standard response to the first campaign poem. We need him to know that the campaign is still going strong!

A new exciting product? Forgive the puzzled face….You dropped FairTrade bananas....then put bananas in their place!
Oh, that’s so exciting! I can’t survive the shock! Okay. Sarcasm over….You know that’s poppycock.

Alright, so you police yourself….Whoopee diddley doo! I’m guessing that’s much cheaper (and easier) for you.
I’m glad you have a policy that’s right across the board, although to me, as an excuse, your strategy is flawed…..

Where is the reinvestment? Where is the helping hand? Your answer tells me clearly that you STILL don’t understand.
FairTrade speak for the voiceless. They stand up for their cause. This independant charity has opened many doors.

You’ve tried to reinvent the wheel: Why not support FairTrade? You’ve said yourself the difference that THEIR reinvestment made.
You say that “Every Little Helps” and that’s my motto too……I took my small step for FairTrade; I’m scuppered now by you!

By all means have your policy and stand by a fair code. But recognise, in fairness, it’s too middle of the road.
Your “Trading Fairly” programme has its place, but alongside the trusted FairTrade logo:
THIS CAMPAIGN WILL NOT SUBSIDE!
I don’t mean to offend you, it’s just that I must say….The FairTrade logo means much more than your word any day!
We know you like your profits. Businesses all do….So I’ll just stick to FairTrade, if it’s all the same to you!

And so, campaign supporters (if you still stand with me).
Send Philip Clarke this answer too to tell him you agree.
.........................................................................................................................

Dear Tesco,

Thank you for the information about your Trading Fairly programme, which I consider to be appropriate as standard practice. However, the fact remains that FairTrade go above and beyond this and have a long established loyalty from customers who follow and trust their work as a charity and independent, non-profit making organisation. Once again I reiterate Angela’s words to you, that I will not be satisfied until FairTrade bananas are restocked and your long term commitment to working alongside them to ensure fair pricing is clearly indicated.

An explanation.....

If you sent the campaign poem to Philip Clarke, the Chief executive of Tesco, you will have almost immediately received a personalised but standard reply, back stating that

"new and exciting products come on the market regularly. To make space for these, we sometimes need to make the decision to stop selling some of our less popular lines to make room for the new product ranges"

I apologise for my childish sarcasm, but really....new and exciting! The above poem makes reference to this.

Also, Tesco make reference to their support for FairTrade since it's launch and the difference that....."The premiums received from the sales....." of FAIRTRADE rice made through reinvestment.  This is a FAIRTRADE reinvestment, and exactly why we should persevere to give FAIRTRADE the support they need! Tesco's reply could be wrongly interpreted as meaning that they do the same work as FAIRTRADE.

FAIRTRADE IS AN INDEPENDANT CHARITY; A NON-PROFIT MAKING ORGANISATION, WHICH CAN BE TRUSTED BEYOND ANY RETAILER TO DECIDE ON WHAT IS FAIR

Finally, Tesco refer to their "Fairly Trading Programme" (which is to be encouraged ) but is simply a trading code and should be the moral and ethical policy in place as standard,
BUT IT IS NO REPLACEMENT FOR FAIRTRADE AND THE WORK THEY DO!